以CNKI数据库为文献统计来源，利用CiteSpace软件对1999~2024年间以福建省文化旅游研究为主题的628篇文献进行可视化分析，揭示该领域的研究现状及发展趋势。结果表明，1999~2024年发文量呈波动增长趋势；开展相关研究的机构大多为闽东与闽南地区的高校，各机构发表的文献数量普遍较低，机构之间有待形成学术共同体。旅游文化、旅游开发、文化旅游、文旅融合是研究的主要热点，其中文旅融合是未来研究的主线与重点方向。

Using the CNKI database as the source of literature statistics,CiteSpace visualization analysis software was used to conduct a graph analysis of 628 literature on cultural tourism research in Fujian Province from 1999 to 2024. The research status and development trends in the field of cultural tourism in Fujian Province were analyzed. The results indicate that the number of publications from 1999 to 2024 showed a fluctuating and increasing trend; most of the institutions conducting relevant research are universities in the eastern and southern regions of Fujian; the number of publications by each institution is generally small; and academic communities need to be formed among institutions. Tourism culture, tourism development, cultural tourism, and cultural tourism integration are the main research hotspots , among which cultural tourism integration is the main line and key direction of future research.