本文立足企业人力资源视角，基于贵州省15家白酒、茶叶、辣椒、吉他等特色产业企业的问卷与访谈数据，分析平台运营、供应链协同、跨文化传播、数据分析等核心岗位的能力需求。研究发现：企业普遍面临复合型运营人才短缺、校企协同育人链条松散、实训内容与岗位任务衔接不足等问题。据此，提出构建“产业嵌入式”人才培养模式、完善“双场景”实训体系、强化本土文化的国际表达能力、健全政校企协同支持机制等路径，以提升跨境电商人才与贵州特色产业的适配度，助推特色产业高质量出海。为职业院校优化课程设置、实训环节与评价机制提供现实依据，具有较强的实践价值。

R1: “Baijiu” must be translated as “Baijiu.” The study is based on the questionnaire and interview data of 15 enterprises in Guizhou Province, specializing in industries such as Baijiu, tea, chili peppers, and guitars, from the perspective of corporate human resources. It analyzes the competency requirements for core positions in platform operations, supply chain collaboration, cross-cultural communication, and data analytics. The findings reveal widespread shortages of versatile operational talent, loose collaboration between schools and enterprises in talent cultivation, and insufficient alignment between training content and job tasks. Accordingly, the study proposes pathways such as establishing an “industry embedded”talent training model, improving a“dual-scenario” practical training system, enhancing the international expression of local culture, and refining the collaborative support mechanism among governments, schools, and enterprises. These measures aim to improve the fit between cross-border e-commerce professionals and Guizhou's distinctive industries, facilitating their high-quality global expansion. The research provides practical insights for vocational institutions to optimize curriculum design, practical training, and evaluation mechanisms, offering significant practical value.